Content Curation – A Proven Way to Establish Visual Voice

In today’s consumer-driven economy, brands are finding more than before the need to engage the customer. Years before, back in 2015, Apple ran a campaign dedicated for the iPhone 6, garnering over 8.7 million of posts on Instagram to date (August 2019). Imagine 8.7...

In Love With The Shape Of You(r) Brand

Guitarist and singer-songwriter. Best-selling global artist. From bullies, to being speech difficulties, and later becoming homeless. Ed Sheeran’s life story and subsequent rise to fame paints a picture of how the music industry as we know it has changed. Eddie, also...

Swipe Right: How You Can Attract Potential Talents

It’s official – Google is truly a BFF. People now search for the time on Google rather than have a watch on their hand. Oh, how times have changed. It seems that what time is it? has become the second most “what” question searched on Google every month. What else has...

Brand Authenticity: All About That Trust

More than ever before, brand authenticity is a key factor to a company’s success. Brand owners, marketers, C-suites are noticing the shifts: no longer satisfied with a mere brand promise, consumers craving authenticity, now hold brands accountable to their claims....