by Min | Aug 23, 2019 | Blog
In today’s consumer-driven economy, brands are finding more than before the need to engage the customer. Years before, back in 2015, Apple ran a campaign dedicated for the iPhone 6, garnering over 8.7 million of posts on Instagram to date (August 2019). Imagine 8.7...
by Min | Jun 28, 2019 | Blog
Guitarist and singer-songwriter. Best-selling global artist. From bullies, to being speech difficulties, and later becoming homeless. Ed Sheeran’s life story and subsequent rise to fame paints a picture of how the music industry as we know it has changed. Eddie, also...
by Min | Jun 26, 2019 | Blog
It’s official – Google is truly a BFF. People now search for the time on Google rather than have a watch on their hand. Oh, how times have changed. It seems that what time is it? has become the second most “what” question searched on Google every month. What else has...
by Min | Jun 23, 2019 | Blog
More than ever before, brand authenticity is a key factor to a company’s success. Brand owners, marketers, C-suites are noticing the shifts: no longer satisfied with a mere brand promise, consumers craving authenticity, now hold brands accountable to their claims....